About Al-Safeer · London
Al-Safeer Accounting Services was established in London in 2023 by Ibrahim, an AAT licensed accountant.
Three years inside other practices convinced him that most small businesses were paying well for filing and getting nothing in the way of explanation. We are a small, deliberately hands-on firm – bookkeeping, payroll, VAT, corporation tax, self assessment and company formation, run end to end in QuickBooks for a fixed monthly fee agreed before we start.
We have never run an advertising campaign. Al-Safeer has grown rapidly and organically through referrals from clients happy enough to put their own name behind the recommendation, supported by nothing more elaborate than business cards and a phone that gets answered. That is a slower way to build a firm and a much better test of one: a referral only happens when the last piece of work was genuinely good. It also shapes how we work – a practice that lives on referrals cannot afford a client who feels ignored, so we keep our list at a size we can actually serve.
Every firm publishes values. The useful question is what each one stops you doing – ours are written so they cost us something.
We hold to an unwavering commitment to integrity in every part of the work. Ethical, transparent action is what forges bonds of trust with clients and establishes us as a genuine partner – and it is why we will tell you when something you want to claim is not claimable.
Our ability to navigate the ever-changing currents of the business world is what keeps clients ahead of it. We embrace change as an opportunity, crafting solutions that align with evolving needs rather than repeating last year’s process.
Services of unparalleled quality, tailored meticulously to each client. Taking the time to understand the challenges and the ambition is what lets us exceed expectations and contribute to enduring success.
As people who read the landscape for a living, we enlighten clients with astute insight and honest analysis. Informed leadership mitigates accounting risk and leads to better decisions – which is where the real value of an accountant sits.
You do not even have to have the awkward conversation with your current accountant.
Tell us about the business. We will say what it actually needs, including the parts you do not need to pay for.
Scope and monthly fee agreed before any work begins, with catch-up work and HMRC representation priced separately and openly.
We write to your existing accountant for professional clearance and your records, and register as your agent with HMRC.
From the next filing period, with the books brought current and every deadline diarised.
The things people ask before they move accountant.
Ask us something elseThe person you speak to. Al-Safeer is a small practice by design – your work is done by an AAT licensed accountant, not passed down to an offshore processing team and returned for signature. You get one point of contact who knows your file.
Fees are fixed monthly and agreed before any work starts, based on the size and complexity of the business. There are no hourly charges for phone calls and no year-end invoice you did not see coming.
No, and you do not have to have the conversation. Once you appoint us we write for professional clearance and your records, register as your agent with HMRC, and take over from the next filing period.
We are QuickBooks specialists and it is what we recommend, because it is where we can work fastest and give you live figures rather than a picture of last quarter. Migration is included at no extra cost.
We are based in London and many of our clients are local, but everything we do works remotely. We look after businesses across the United Kingdom.
We handle it – the correspondence, the records HMRC has asked for, and the conversation, as your appointed agent. Because the bookkeeping is kept current, an enquiry is usually a matter of producing what already exists.
Twenty minutes on the phone and you will know what you would pay, what we would handle and what would change. No obligation either way.
